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Whitepaper “Trade fair experience of tomorrow”

Trade fairs are an important tool in the marketing mix. You can make your services and products accessible to a larger (professional) audience, position your brand, conduct market research and market analysis, and build and maintain customer relationships.

Get 6 tips in our white paper on how to surprise your target group with your next trade fair appearance and enthuse them for your brand.

Content

“Relevant content.” Communication tailored to the target group
“Surprising trade fair stand.” Playing with expectations and materiality
“Sustainability.” Go green
“The virtual complement.” Hooray for holograms
“Create experiences.” Appeal to all the senses
“Attractive alternatives.” On the road or pop it up

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