To backlit big prints is not a big thing. It gets challenging if it should look real. This was exactly the right challenge for us, which we took on by order of MCC. For this, we developed a new LED Backlite canvas. It allows for the image of the sea at the beach house of Baume & Mercier to look so authentic that you can even see real sun shadows on the 100sqm big print. The sea is almost touchable, the booth clearly enhanced.
The new LED Backlite canvas makes the image luminous; it is dimmable and does not produce heat, takes up less space than normal neon tubes and less personnel. It does not even take up the space of one van, only to palettes are needed to transport the material.
