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KADI “The Golden Chef”

The Golden Chef is the largest live cooking event in Switzerland and takes place every two to three years at the Kursaal Bern. Under the eyes of 1,200 invited guests, six candidates create two different menus within a limited time frame.

In 2025, we were once again entrusted by the agency FE Motion to implement the event for KADI. Our focus was once again on the broadcast sector to deliver the virtual experience at the highest level. The concept was realised in collaboration with the FE agency. Together, we ensured that the Golden Chef could be experienced both on-site and online in impressive quality this year as well.

In 2021, the event format was completely transformed into a TV format due to the pandemic, which gave us the opportunity to further showcase our expertise in the broadcast sector. However, the development towards a hybrid event began back in 2016, when the Golden Chef could be visited virtually for the first time. The central element of the digital implementation was the KADI-TV studio with presenter Marco Fritsche, who, together with experts from the culinary world, created an exciting TV programme. The most important moments from the main hall were broadcast live, supplemented by background reports and panel discussions, which were specially prepared by the online editorial team. Through social media, viewers could interact directly with Marco Fritsche and his guests, leading to spontaneous and surprising moments.

Since 2018, we have also been relying on innovative technology, such as the Spidercam, which enables spectacular bird’s-eye views. We also produce the audiovisual elements, such as films, music, and presentations. The show direction in the main hall and TV studio, as well as the online editorial team, are entirely our responsibility. We also designed and realised the stage set, the kitchen panelling and the back wall.

Another milestone was the introduction of a specially developed app for jury evaluations, which records and calculates the results in real-time. The sound design for the Golden Chef also comes from our team and, with specially composed musical elements, creates the right atmosphere.

Our collaboration with KADI dates back to 2008 – since then, we have been responsible for the implementation of the event and, with our expertise in the field of broadcast and event technology, we contribute to making the Golden Chef an unforgettable experience.

  • Customer
    KADI AG
  • Years
    since 2008
  • Location
    Kursaal Bern

I am here. For you, too.

I will be by your side from the very first brainstorming session and accompany you as an idea grows and answer your questions until the project's completion. From the first hello to the next time we meet.
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Andy Ryter

Head of Sales

aryter@habegger.ch

References.

A small excerpt of large projects.

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