We have supported SAP NOW since 2021 as a partner for staging and showcalling. For this year’s edition, we were responsible for show direction, staging and content production for the main plenary. From the rehearsals the day before to the dramatic opening, diverse expert presentations and the closing session in the afternoon – we ensured a smooth and coherent experience.
As a sparring partner for SAP, the lead agency and the technical provider, we guaranteed the feasibility of all show elements – both technically and content-wise.
Our strength lies in the precise execution of complex staging formats. SAP particularly values our deep understanding of content, technical workflows and show direction – as well as our proactive thinking at key interfaces. With experience and consistency in the project team, we provide not only stability but also real added value for the successful realisation of their flagship event.